So, how many of your users have engaged with Jhana over the past quarter? And is that a good number?
There are many important factors that impact each organization’s level of adoption, so comparing engagement across customers is difficult.
Factors affecting adoption level:
- License allocation method. Opt-in programs tend to have higher engagement.
- Email deliverability. Our world-renowned newsletter is our main driver of engagement — managers love that it comes to them right in their in-box, where they’re already working. Have you added our domain and IP addresses to your IT department’s “allow” list (to ensure emails don’t get caught in spam)? If not, please send these Technical Requirements to your IT team.
- Organizational culture. Some company or business unit cultures are more aligned with learning, self-development, and/or curiosity than others.
- Engagement support and integration. We’ve seen a strong correlation between the amount of thought and effort that goes into launching and encouraging Jhana engagement and a company’s engagement levels. In particular, clients who integrate our content and links into their own training initiatives tend to see consistent, sustained engagement
General engagement guidance:
In general, if your active user figure hits 10 percent of your total licenses per quarter, we view that as a solid baseline of engagement (in our experience talking with L&D leaders, typical voluntary eLearning engagement is 3 to 10 percent per year). Many of our clients see much higher adoption, some reaching ongoing quarterly engagement levels of 30 to 50 percent or more, though it depends heavily on the factors listed above.
Want to improve your adoption? Check out these ideas that have worked for our other clients or talk with your Implementation Specialist or Client Partner.
Want a deeper measure of learner impact? We’ve designed a simple learner survey template that you can use to measure how Jhana has helped people leaders at your company.
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